As we gear up for the 10th edition of the Africa Magic Viewers’ Choice Awards (AMVCA), it’s a brilliant time to look back at the stunning evolution of AMVCA fashion on its iconic red carpet. This event isn’t just a stage for film accolades—it’s also a trendsetting highlight in African fashion. Each year, the red carpet bursts into life, showcasing the creativity and cultural heritage of designers and celebrities through their vibrant and innovative outfits.
But AMVCA fashion is more than just pretty dresses and sharp suits; it’s about empowerment and confidence. These carefully chosen looks encourage us all to celebrate and wear our unique styles with pride. Seeing our favourite stars strut their stuff with confidence inspires us to boldly express our own fashion sensibilities, highlighting the empowering nature of personal style. This celebration of diversity and self-assurance is more than just fashion-forward—it’s paving the way for a more inclusive and accepting fashion industry, challenging outdated beauty norms and celebrating a wide array of styles and expressions.
AMVCA Fashion through the years
Genevieve Nnaji in Bridget Awosika
Genevieve Nnaji made waves in 2013 at the first AMVCA, rocking a stunning white mermaid gown with a peplum top by Bridget Awosika. Even with the buzz it created, Genevieve’s red carpet look was pure movie star glamour, marking a standout moment in AMVCA fashion and Nollywood history.
Omotola Jalade-Ekeinde in Ejiro Amos-Tafiri
Also at the 2013 AMVCA, Omotola Jalade-Ekeinde dazzled in a custom black sequined dress by Ejiro Amos-Tafiri. She paired it with elegant drop gold earrings and chic black heels, effortlessly exuding sophistication.
Agbani Darego in MEENA
At the 2014 AMVCA, Agbani Darego turned heads in a stunning deep green mermaid dress with a chic one-shoulder, strapless design that flowed into a graceful tail. She looked absolutely regal, striking a pose that was pure queen vibes.
Genevieve Nnaji in Elvira Jude
Genevieve Nnaji once again made a splash in AMVCA fashion in 2015, stunning everyone in a long mustard yellow dress with an off-shoulder design that perfectly hugged her silhouette.
Anna Ebiere in Tarik Ediz
At AMVCA 2015, Anna Ebiere embraced simplicity with her AMVCA fashion choice, wearing a gorgeous blue A-line floor-length dress with a lace top and mesh detailing. She proved that sometimes, less is truly more on the red carpet.
Lilian Esoro in House of Dorothy
At the 2016 AMVCA, Lilian Esoro made a memorable fashion statement, looking absolutely stunning in a yellow cape dress embellished with Swarovski crystals. Her outfit, designed by House of Dorothy Bridals, truly stood out on the red carpet.
Adesua Etomi Wellington in ATAFO
Adesua Etomi Wellington turned heads with her stunning style. She wore a beautiful dress adorned with floral petals, embroidered leaves, and maroon-coloured straps, showcasing her unique sense of fashion.
Somkele Iyamah Idhalama in Andrea Iyamah
At the 2017 AMVCA, Somkele Iyamah Idhalama stunned in a mulberry-coloured dress made by her sister, designer Andrea Iyamah. The dress featured a high neckline, exposed shoulder, and a sexy thigh-high slit, earning her a spot on the best-dressed list.
Rita Dominic in TUBO
Rita Dominic truly wowed at the 2018 AMVCA, stepping out in a show-stopping cobalt blue creation by Tubo. Her AMVCA fashion moment included a dress with a sleek column skirt and an eye-catching asymmetric taffeta bodice that boasted voluminous flair and intricate floral applique detailing. Her flawless hair and makeup perfectly complemented the striking ensemble.
Cynthia Nwadiora in Lanre DaSilva Ajayi
Cynthia Nwadiora wowed in a gorgeous Lanre DaSilva Ajayi gown featuring shimmering fabric and delicate feathered embellishments. She paired her stunning dress with matching gold accessories and an Old Hollywood-inspired beauty look.
Nana Akua Addo’s appearance in Gaurav Gupta
The 2020 AMVCA edition was a true highlight in AMVCA fashion. Nana Akua Addo wowed everyone, proudly representing her Ghanaian roots with grace and style. She stunned in a striking Gaurav Gupta ensemble featuring innovative design elements and a captivating silhouette, truly embodying couture fashion. Nana’s fearless fashion choices and stunning looks left a lasting impression on all.
Adesua Etomi in Matopeda.Atelier
Adesua Etomi made a stunning entrance at the 2022 AMVCA, dazzling in a floor-length mermaid dress that seamlessly blended vibrant yellow and sparkling red hues, creating a fiery illusion. The gown exuded a phoenix rising from the ashes vibe, perfectly highlighting Adesua’s unique style and fashion-forward flair.
Erica’s Nlewedim in SlubneatelierOROR
At the 2022 AMVCA, Erica truly mesmerized everyone with her stunning green butterfly dress. Designed by a renowned Polish designer famous for the iconic wedding dress in the movie “365 Days,” this dress was a masterpiece of craftsmanship and artistry. The intricate details and ethereal silhouette perfectly matched Erica’s radiant presence, making her a standout in AMVCA fashion as one of the best-dressed of the night.
Nana Akua Addo in Cary Santiago
At AMVCA 2023, Nana Akua Addo truly stole the show in a Cary Santiago gown adorned with striking 3D birds. The dress captivated onlookers with its innovative textures and embellishments, adding incredible depth and dimension. Each intricately detailed bird contributed to the gown’s whimsical and ethereal feel, enhancing Nana Akua Addo’s status as a fashion icon. The sculptural silhouette paired with unique adornments made her ensemble a standout on the red carpet.
Nse Ikpe Etim in Toju Foyeh
In 2023, Nse dazzled everyone at the AMVCA in a stunning purple dress by Toju Foyeh. Her chic ensemble exuded pure sophistication and style with its sleek silhouette and radiant fabric. The vibrant purple perfectly complemented Nse’s complexion, enhancing her elegance on the red carpet. Toju Foyeh’s design brought together modern chic and a touch of glamour, making Nse one of the standout stars of the event.
What does the 10th AMVCA Red Carpet have in store for us? We can’t wait to find out!
As we look forward to the next edition of the AMVCA, it’s thrilling to anticipate the fresh fashion statements that will grace the red carpet, highlighting the rich diversity and creativity of Nigerian fashion. This year is particularly special as it marks the 10th anniversary of the awards, offering a unique opportunity to reflect on how AMVCA fashion has evolved over the decade. Each year has brought its own flavour, with designs transitioning from classic elegance to bold, avant-garde expressions that challenge the status quo and set new trends in the fashion world.
The excitement is palpable as we await what promises to be the most glamorous night in Nigerian fashion. Reflecting on the memorable fashion moments from past AMVCAs, it’s clear that each celebrity’s ensemble has powerfully showcased their individual style and forward-thinking approach to fashion. From stunning outfits that celebrate cultural heritage to innovative interpretations that push boundaries, these remarkable looks embody the glamour and creativity that define the prestigious awards ceremony. This continual reinvention entertains and inspires as it mirrors broader trends and shifts within the global fashion industry, making each AMVCA a snapshot of evolving style and taste.
