While the Adidas Samba craze might have worn us out a bit (thanks, Rishi), a fresh contender is stealing the spotlight in the retro sneaker scene. According to LTK, the Adidas Originals Gazelle, especially in fiery red, has dominated sales this week with searches skyrocketing by 200%. And if you haven’t snagged a pair in this trendy hue yet, chances are you’ve already fallen for its timeless style.
A history of appeal
A brief dip into fashion history reveals that Adidas Originals, Adidas’s hipper sibling, debuted in 1997. However, the Adidas Gazelle first made waves back in 1960 as the ‘Rom,’ coinciding with the Rome Olympics. By 1966, it had transformed into the suede icon we recognise today, complete with the iconic three stripes, earning its status as a cult favourite.
The appeal is undeniable: slim and understated, Gazelles effortlessly transition from casual outings to more dressed-up affairs, ensuring your comfort at every step.
Confession time: even this self-proclaimed sneaker enthusiast owns a pair in burgundy, a wardrobe staple for years.
View this post on Instagram
So, how do you rock them this Spring/Summer 2024?
Start by investing in a pair in the season’s standout shade: red.
Next, take cues from trendsetters. Embrace the colour and integrate it throughout your ensemble. Creative Director Perrie Sian opts for red and white striped shorts paired with a matching tee, while Frankie Bridge styles her Gazelles with wide-leg denim and a cream and red crochet top, complemented by a vibrant red bag.
Alternatively, let your Gazelles speak volumes by pairing them with double denim, like Claudia Berresford, or keep it sleek and monochrome like Brit Harvey with a chic black mini dress and coordinated accessories.
View this post on Instagram
Pro tip: paying homage to their athletic roots, tennis socks are the perfect finishing touch.
Ready to make them your own? Discover where to snag a pair in red or explore other stunning colourways.
This article was syndicated from Marie Claire UK
Translated and adapted by Praise Vandeh, Marie Claire Nigeria Content Writer
