ONALAJA, the Nigerian womenswear brand known for merging fashion with art, marks its 10th anniversary with the launch of a refined emblem and a summer edit that reflects its true identity.
In celebration of a decade of craftsmanship, culture, and quiet disruption, ONALAJA unveils a new emblem and a summer edit. More than just a collection, this fresh drop reads like a visual love letter. It honours the brand’s signature: bold femininity, artistic freedom, and deeply rooted expression.
At the heart of this evolution is a new emblem, one that holds space for heritage, yet looks boldly to the future.
“This moment called for something symbolic,” says founder and creative director Kayinsola Onalaja. “We wanted to strip away the noise and return to what truly defines us: artistic fashion, meticulous craft, cultural richness, and an unfiltered commitment to self-expression. The new logo is not a departure, it’s an invitation to go deeper.”
That depth is exactly what you feel in this summer edit. The art is not just in the design, but in the way each piece carries presence. Shot against softly textured, sun-drenched backdrops, the campaign captures a sense of stillness and strength. These two qualities have always lived at the core of the ONALAJA woman.
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Summer staples by ONALAJA
ONALAJA specialises in head-turning statement pieces. The brand is beloved by top celebrities like Chloe Bailey, Jennifer Hudson, Kandi, among others. Hailed as one of the standout designers at the NYFW SS25 earlier this year, the summer edit continues its tradition of bold elegance and artful expression.
Step into summer with ONALAJA’s pieces below:
The Zaza Bag: A sculptural and sea-inspired piece that makes the ONALAJA woman command attention anytime she steps into a room. It’s more than an accessory. It’s a fashion statement.
The Zusi Beaded Skirt: A fluid, embellished nod to the beloved Zusi dress, made for movement and memory.
The Sierra Maxi Skirt: Thoughtfully hand-beaded to exude grace and leave a lasting impression.
The Aurelia Dress: A dress that embeds the brand DNA with florals and bees, structured in an asymmetrical silhouette that adds the “extra” to ordinary beauty.
This new chapter isn’t just a seasonal shift. It’s ONALAJA, more sure of itself than ever. The brand’s pieces are clear in voice, rich in story, and rooted in the kind of intentional design that doesn’t follow trends but stands the test of time.
Discover the new era at onalaja.com
