More young people are leading the trends across various industries, and fashion is no exception. Over 90% of Zoomers or Gen Z rely on social media to make daily decisions, and more than half look to fellow young influencers for inspiration. These fashion influencers are driving young people’s conversations and purchasing habits, making them a powerful force in the industry.
Here are the female influencers shaping the fashion industry right now:
Priscilla Ojo
Priscilla Ojo via Instagram
An easy choice, Priscy is known for her fearless approach to fashion. Taking on outlier concepts and executing flawlessly, it’s little wonder why she’s on top of the fashion industry, serving close to 3 million young Nigerians. Priscy’s style can be described as avant-garde and edgy, combining her feminine side with a love for adventure.
Diana Eneje
Diana Eneje via Instagram
Young and vibrant, Diana is a top-pick influencer for Nigerian fashion brands looking to reach her audience of young ladies. Her style balances cute and casual comfort in a delicate dance, making her a picture of quiet luxury.
Henrietta Itepu
Henrietta Itepu via Instagram
With a style that is constantly evolving, Henrietta has stayed relevant for her minimalistic and timeless style. She is often seen in neutrals that compliment her beautiful black skin, a priceless accessory.
Bola Montanna
You want to learn how to style baggy clothing? Then Bola Montanna is your girl. She has created a niche for this, putting a feminine twist on the baggy trend. If this is your cup of tea, then you know where to find her!
Chevonne Spirine
Chevonne Spirine via Instagram
With Chevonne, casual is elevated in an interesting way. Her outfits stay on trend while leaning effortlessly on the comfort she so evidently enjoys. As a sneakerhead, it is a joy to see sneakers portrayed as more than a laid-back accessory to your style.
There you have it! Here are the Gen Z queens shaping the fashion industry, creating trends, and holding space for more young people.
