New York Fashion Week is back, and Marc Jacobs is setting the stage.
Unofficially opening the season, he kicked things off with Courage—a collection bursting with exaggerated silhouettes, doll-like proportions, and a fearless approach to fashion. But beyond the runway, the scene at the New York Public Library was just absolutely mesmerising. From surrealist hair moments to avant-garde beauty looks, here are six things we couldn’t stop obsessing over.
Polly Pocket proportions took over the runway
Jacobs has always loved a hyper-exaggerated silhouette, and this season was no exception. Alex Consani and other models emerged on the runway wearing spherical dresses, massive shoulder pads, and doll-like structures reminiscent of Polly Pocket outfits. Oversized chenille “sweaters”, ballooning bubble skirts, and sculptural red-carpet-ready gowns were a testament to the designer’s ability to make the ridiculous feel refined.
Pat McGrath’s spot-on beauty moments
Legendary make-up artist Dame Pat McGrath turned beauty into an art installation with playful dot placements. Models strutted down the runway with strategically placed beauty spots—some tiny and glittery, others large and bold, reminiscent of theatrical stage make-up. The effect was a whimsical take on vintage beauty icons and traditions, from Marilyn Monroe’s beauty mark to the bold cheeks of Korean bridal make-up. These moments were to die for.
The library love affair continues
If there’s one thing Marc Jacobs adores (besides exaggerated fashion), it’s a grand library setting. He returned to the New York Public Library—where past shows have featured silk-painted eyes and Bella Hadid’s micro bangs—transforming the space into a surrealist fashion dream. A crowd gathered outside as the show began, , hoping to catch a glimpse of A-list attendees like J Balvin and Tracee Ellis Ross.
The shoes that defied reality
Tracee Ellis Ross’ towering platform heels set the tone for the night—Marc Jacobs has never been one for subtle footwear, but this season’s exaggerated, toe-elongated pumps felt straight out of a fairy tale. The fantastical shoes added to the surrealist theme, proving that in Jacobs’ world, even the most basic elements of an outfit can be transformed into a statement.
The bags were pure fantasy
If there’s one thing Marc Jacobs knows how to do, it’s an unforgettable bag. This season, his accessories felt as whimsical as the clothes. Structured top-handle bags were blown up to comical proportions, while others were shrunken down to impossibly tiny, almost decorative sizes. Some featured exaggerated clasps and hardware, while others played with texture, appearing plush and cushion-like. Each piece added to the overall aesthetic of the collection.
The front row’s unexpected hair extravaganza
Forget sleek and simple. This season’s front-row guests embraced sculptural, cartoonish hair that matched the whimsical energy of Jacobs’ designs. Lisa Rinna took her signature spiky bob to new heights, while Lil Uzi Vert debuted an anime-inspired look that blended punk and Japanese street style. Influencer Priya Shukla channelled 1960s glamour with a towering beehive. The unspoken memo? If you’re sitting at a Marc Jacobs show, your hair better be as bold as your outfit.
At Marc Jacobs, it’s never just about the clothes. It’s about storytelling, spectacle, and, most importantly, fun. After such a great start, we’re left wondering what other surprises New York Fashion Week has in store.