Motherhood doesn’t come with a manual, but with their platforms, these mum influencers give advice and share honest reflections that every mum can relate to.
Being a mum influencer today is about so much more than just pretty photos and picture-perfect feeds. It’s about honesty, community, and sharing the real journey of motherhood — the highs, the lows, and everything in between. For many mothers, following mum influencers feels like having a friend who understands the late nights, the self-doubt, and the joy of raising little humans.
We spoke to three inspiring women, Ayoyinka Abolarin, Seyi Obosi, and Rodiyahtan, who opened up about what keeps them going, what they’d do differently, and the heartfelt advice they have for every new mum.
Ayoyinka Abolarin: “It’s about building a community”
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Ayoyinka has carved out a niche by creating content around practical wellness and holistic living. Her focus on healthy family choices — from nourishing meals to low-tox swaps —aims to inspire mums to be more intentional about their children’s well-being.
Ayoyinka says the heart of being a mum influencer is connection. “Motherhood can sometimes feel isolating, but connecting with women who are walking the same path brings so much joy and fulfillment.”
She believes her strength lies in her community of mothers — a space where stories are exchanged and lessons are shared. It’s never about chasing validation; it’s about building something lasting and bigger than herself.
If she could turn back the clock, Ayoyinka says she would have been more intentional about her daughter’s wellness from the very beginning. Over the years, she has embraced a low-tox lifestyle, paying attention to the food her daughter eats, the products she uses, and even the everyday materials around her.
Her advice for new mums is both gentle and grounding: “Give yourself grace.” She reminds mums that it’s okay to nap instead of folding laundry, to ask for help, and to let go of the pressure to be “perfect.” After all, the perfect mum doesn’t exist, but a present and loving mum does.
Read also: Nollywood mothers who shaped my perceptions of motherhood
Rodiyahtan: “Follow your instincts and don’t lose yourself”
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Rodiyahtan is a passionate advocate for proper homeschooling, and her content empowers mothers who want to adopt the same. With guides, resources, and practical tips, she equips parents to take control of their children’s learning in a structured yet nurturing way.
Although she doesn’t label herself as a mum influencer, Rodiyahtan’s guidance continues to transform families and inspire countless parents. “It’s the feedback I get that gives me joy. Seeing parents take control of their own journey and become the best they can for themselves and their kids.”
Looking back, she admits there isn’t much she would change about her journey. However, she does wish she had rested more and accepted help in the early days. “I started out being intentional,” she explains, “and I’m genuinely thankful for the results I see today.”
When it comes to advice, she doesn’t hesitate: “Follow your instincts when it comes to motherhood. Build the bond with your child, but don’t forget your love life and the things that give you joy.”
Her words are a gentle but firm reminder that while babies grow quickly, mothers also deserve space to grow, laugh, and rediscover themselves. After all, motherhood is a beautiful chapter, but it is not the whole book.
Seyi Obosi: “There’s no such thing as the perfect mum”
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Seyi brings joy and creativity into motherhood with her content. She is known for her impactful parenting approach, often weaving lessons into fun and playful videos that resonate with both children and parents.
For Seyi, what keeps her showing up is the impact she makes on other mothers. “Anytime someone says, ‘Your post helped me,’ or ‘I really needed to hear this today,’ it reminds me why I started.”
She admits that in the beginning, she put immense pressure on herself to be a perfect mum. Over time, she realised there is no such thing. “Children don’t need perfect mothers, they need present ones.” If she could do it over, she would slow down and enjoy the little moments instead of stressing over the small stuff.
She remembers the early days of motherhood all too well; when she put enormous pressure on herself to live up to the idea of a “perfect mum.” If she could start over, she says she would slow down, worry less about the small things, and savour the little moments — the baby’s giggles, the first steps, the quiet cuddles.
As a mum influencer, her advice is short and powerful: “Trust yourself. You won’t always have all the answers, and that’s okay. Your instincts are stronger than you think.”
It’s a reminder that even without a manual, every mum carries a built-in compass — her intuition.
Motherhood is a shared journey.
Ayoyinka calls for mums to give themselves grace. Rodiyahtan encourages that you hold onto yourself. And Seyi reassures that instincts matter more than perfection. These mum influencers remind us that motherhood is a shared journey.
It is equal parts laughter, learning, and love. And while no one gets it right all the time, every mum can build her own path with intention, joy, and community. Because at the end of the day, motherhood isn’t about doing it perfectly, it’s about doing it with love.
Read more: The beautiful, complicated ways we mirror our mothers
